Crafting Catchy Slogans:
Slogan Examples

Catchy slogans for business should create emotional appeal—an unrivaled perception that your idea is different. Study this list of slogans for slogan examples, then create your likeability promise—a slogan or catchy phrase that consumers bond with and clobbers competition.


You should first brainstorm clever business names that are suggestive of the market niche you want to be the leader in. Catchy business slogans are used to clarify, sweeten, and simplify the meaning of a business name suggestive of a market niche.

As a creative name and catchy slogan example: Amazon was the name suggestive of the market niche they wanted to dominate. Amazon's first slogan was "Earth's Biggest Bookstore."


Yankee Doodle And
Catchy Slogans USA


Catchy Slogans Spirit of '76 Yankee DoodleIn a nutshell, branding can be defined as Yankee Doodle. Catchy slogans and outrageous business names are the heartbeat of this Hollywood, Manhattan type marketing.

Yankee Doodle strategies are used by Motley Fool, Legally Blonde, Yahoo type winners, who Google Youtube and surf the Amazon to Kindle books. 

  • “There’s no equal.” —Sweet ‘N Low
  • “Take No Prisoners.” —Dove Ice Cream
  • “Nothing runs like a Deere.” —Tractors
  • “We know drama.” —TNT Television
  • “Just Do It!"—Nike

As the term doodle first appeared in the early 17th century, it is thought to derive its meaning from the Low German dudel or dödel, meaning "fool" or "simpleton."

Americans who used Yankee as their new self-identity, also used the term, doodles to describe the enemy soldiers they fought and conquered.

 

Why Catchy Slogans Are Necessary
For Business Websites


Catchy business slogans illuminate ideas that help visitors perceive an easy preference — within click seconds of their arrival or likity split departure.

These paradigm breaking words should subtitle and translate a likeable perception for your stand alone business.

Catchy slogans have a favorable message that differentiates a business as the preferred choice — to supply underserved needs.

Like finding and helping good friends, marketing and branding is a game of perceptions; whatever your perception is...that becomes your reality. Its real simple: whatever you believe with feeling becomes your reality.


  • “A Diamond is forever.”—De beer's Diamonds

  • “Amazon.com and you're done.”

  • “World's Online Marketplace.”—eBay
     (First slogan: “Buy it, sell it, love it”)

  • “Think Different.”—Apple
     (First slogan: “Byte into an Apple”)

  • “Easy as Dell.”—Dell Computer


So present your likeable business story to prospects with true feelings. Show that association in your business name and the selling points of your slogan, so that visitors will imagine a business that changes the landscape for second to none benefits.


Using Your Slogan Message To
Turn A Negative Into A Positive


When the Smuckers learned sales of their preserves were doing poorly because of the outrageous jelly name, the Smuckers family used a little Yankee intuitiveness.

Catchy Slogans Spirit of '76 Yankee DoodleThey used this daring red message on the left to reframe why the jelly is so tasty good.

Turning a negative into a positive often favors those who dare to put themselves in a "got to" situation.

A little audacity will get you in trouble and a lot will get you out:


 Spirit of '76 Yankee DoodlePredating the Smuckers' winning strategy, the implication in the Yankee Doodle song of: "stuck a feather in his hat and called it Macaroni," was that Yankees were such foolish simpletons that they must have thought sticking a feather in a cap would make them the height of fashion. 

The Macaroni wig was an extreme fashion in the 1770's, yet Yankee fashion was looked down upon as for doodling fools or simpletons.

Traditions place the origin of Yankee Doodle as a pre-Revolutionary War song—originally sung by British military officers and Hessian (German) mercenaries to humiliate the disheveled, colonial "Yankees."

Many people say the German mercenaries and British often marched to a version of the song which was sung to a man named Thomas Ditson, of Billerica, Massachusetts.

Ditson was tarred and feathered for attempting to buy a musket rifle in Boston ― in March of 1775, although he later fought at Concord fired up with the spirit of '76.

After the "shots heard round the world" at Lexington and Concord, Americans embraced the song and made it their own, reframing the reputation of the Yankees who had ultimately beaten the doodles

The Yankee song is still sung happily and patriotically in America, even by the Motley Fools on Wall Street. 


Examples Of Catchy Slogans
Used In Business:


  • “Try walking into Merrill lynch and asking for Mr. lynch.” ~Goldberg-Pollen
  • "When you bring out the Hellman's you bring out the best."
  • “Does it make sense to jump out of a warm bed into a cold cereal?” ~Quaker Oats
  • "This is your brain. This is your brain on drugs. Any questions? ~Partnership for a Drug-Free America.
  • "It's morning somewhere." ~Racetrac Coffee
  • “Think Outside of the bun.” ~Taco Bell
  • “If you think asparagus has a lot of iron, you don’t know beans.” ~Van Camp Pork and Beans
  • “Imported from Detroit.” ~Chrysler
  • “Come alive! You’re in the Pepsi generation.”
  • “In 1944 you won the war together. Isn’t it worth $1.50 to spend five minutes with him again?” ~Northwestern Bell Telephone Company
  • “Pick Enterprise. We’ll pick you up.” ~Enterprise Rental
  • “The antidote for civilization.” ~Club Med
  • “Unwrap Paradise.” ~Almond Joy
  • “Relentless pursuit of perfection.”~Lexus
  • “Enter Canada with Confidence.”~PanCanadian Immigration Law Group
  • “Nothing can stop a Trane.” ~Trane Air Conditioners
  • “Because I'm worth it.” ~L'Oréal
  • “We're not TV, we're HBO.”~Home Box Office
  • "Working Differently." ~Elance
  • "The best part of waking up is soldiers in your cup" ~Folgers
  • “We know drama.” ~TNT Television
  • “Aren’t you glad you use Dial? Don’t you wish everybody did?”
  • "You'll wonder where then yellow went, when you brush your teeth with Pepsodent."
  • “The Champagne of bottled beer” ~Miller
  • “If it’s got to be clean, it’s got to be Tide.”
  • "Call Roto-Rooter and away go troubles down the drain."


Why Catchy Slogans
Quite Often Transcend Logic


Many branding techniques almost seem illogical, such as the way top companies use a subtle hint as their unexpected business name, subtitled with catchy slogans that evolve and reinforce the hint as it gains recognition.

How did the Amazon hint become a bookstore? Or a hand held device suddenly become an Apple?

Nevertheless, consumers are equally odd, often guided by emotional values that cultivate a growing need for unreachable designer status. Reality is irrelevant; perception is everything.

Astonishingly, the ingenuity of free enterprise thrives on this entertaining approach to doing business.

The wisdom of branding and catchy slogans seems to transcend its wackiness, because the compensation is massive and the outcome wickedly effective.

More Catchy Business Slogans:

  • “If it wasn't in VOGUE, it wasn't in vogue.”—VOGUE
  • "What happens in Vegas, stays in Vegas." —Las Vegas
  • “Life is Good.” — Jake ($100 million T-shirt company).
  • “It's everywhere you want to be.”—Visa.
  • “It takes a licking and keeps on ticking.” —Timex

Ideas For Business Names | Business Name Suggestions | Sensory Language

Driven by catchy names, percolating ideas, and their gold mine persistence, many a wizened webmaster may find themselves creatively broke in the beginning.

They'll stop at nothing — investing precious time and serious moonlight searching for the perfect name to pluck out.

Fortunately though — as many of these calculating miners dig deeper, they'll discover how words and names influence our passions and decision making.

They'll stake their claims on sterling resources richer than Comstock Kings!